Churchgate, Mumbai |   800000 - 1200000 P.A.

4+ years

Job Description:   

We are seeking a results-driven Performance Marketing Specialist with a strong background in the luxury business sector to join our  team. The ideal candidate is well-versed in performance-driven campaigns across digital platforms and can generate high-quality leads that convert into business.

Key Responsibilities:
•    Plan, execute, and optimize paid marketing campaigns across platforms (Meta, Google Ads, LinkedIn, etc.) targeting high-intent luxury audiences.
•    Develop and manage strategies for lead generation, nurturing, and conversion aligned with business goals.
•    Regularly monitor campaign performance, analyze data and metrics, and provide actionable insights for improvement.
•    Coordinate with creative and content teams to develop high-performing ad creatives and landing pages tailored to the luxury market.
•    Conduct thorough A/B testing to improve ad performance and ROI.
•    Track KPIs such as CTR, CPL, ROAS, CAC, and report campaign results to leadership.
•    Use tools like Google Analytics, Meta Business Suite, Google Tag Manager, and CRM systems to manage and report lead quality.
•    Stay updated with the latest digital marketing trends, especially within the luxury and premium sectors.

Requirements:
o    4+ years of hands-on experience in performance marketing, preferably within the luxury or high-end brand space.
o    Proven track record of generating quality leads with a high conversion rate in the Luxury Space.
o    Deep knowledge of Meta Ads, Google Ads, LinkedIn Campaign Manager, SEO and other lead-gen tools/platforms.
o    Strong analytical skills with experience in tools like Google Analytics, GTM, Hotjar, HubSpot, or similar CRMs.
o    Creative eye for luxury branding, audience targeting, and ad messaging.
o    Ability to work independently, manage budgets, and deliver results in a fast-paced environment.
o    Excellent communication, reporting, and presentation skills.

Qualifications:
o    Experience with luxury categories such as real estate, hospitality.
o    Understanding of HNW (High Net Worth) customer behavior and preferences.
o       Bachelor’s Degree in Marketing or a related field is required for this role.

Qualification: Any Graduate in related field

Keyskills:   performance Marketing, cpl, roas, analysis, reporting, lead generation, HNI

Please note - due to the number of applications we receive, we will only be able to respond to successful candidates.